In Crisis? Don’t Panic, Follow This Comms Plan

Two Hands: Blog content & tips from the studio

In the face of economic hardship, your brand will have to be far sharper than it’s been in the past to earn the cash of customers as they tighten their pocketbooks. Follow these two steps to set your brand up for success.

Fighting Senior Isolation in the Global COVID Hackathon

We had the honor of joining the World Health Organization’s Global Covid Hackathon, #BuildforCOVID19, in partnership with Microsoft, Facebook, Slack, Pinterest, and others, to build solutions for “challenges related to the coronavirus pandemic.”

Ruth Bader Ginsburg and the Art of Positioning

Ruth Bader Ginsburg knew the importance of studying the competition, knowing her audience, and using the law to build air-tight strategies to advance who “we the people” stands for. Had we followed her foundationally sound approach in Roe v. Wade, reproductive rights wouldn’t be vulnerable to reversal today.

RBG knew the importance of studying the competition, knowing her audience, and using the law to build air-tight strategies to advance who “we the people” stands for. Had we followed her foundationally sound approach in Roe v. Wade, reproductive rights wouldn’t be vulnerable to reversal today.

Want More of
Two Hands?

Get The Rub, our newsletter,
directly in your inbox.